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Sheila O’Reilly: a booksellers perspective
Sometimes in our industry we forget that not everyone can read, or read easily. Sheila O'Reilly tells us how Quick Reads are looking to help.
Articles tagged with: A bookseller's perspective
Are publishers' marketing campaigns relevant to booksellers?
Sheila O'Reilly: a bookseller's perspective
Yes is the short answer. Now for the slightly longer answer: Why do I think that only the best publishers’ marketing campaigns are relevant to what we do in bookshops?
Chasing the glittering literary prizes
Sheila O’Reilly: a bookseller's perspective
As an editor are you aiming high? Are you aiming to be the editor who commissions the next Bailey’s winner or the winner of the Samuel Johnson Prize*? Will achieving that accolade for your author matter to your career? But more importantly for Mr Finance of the 6th floor will it sell books?
The short answer is yes, the slightly longer answer is yes but, and the very long answer follows.